I opened my paper yesterday, to find a colour supplement article on (gasp) E-Prime, which even gave Bob a name check.

Now for those of you who live outside the UK, you should know that this newspaper probably only reaches half a million middle class 'liberals', etc - but it seems like a start.

The Guardian - and here you will find the column in question...

Exploring the difference between forums, blogs and 'books'.  I have started this book to gather together thoughts on these mid-20th Century heroes and how they influenced each other. Maybe I should seek out contemporary equivalents, but some of their work still seems very relevant.

Here's McLuhan in the Playboy interview in the late 60s:

Forgetting forums and blogs, I just decided to start one of these here 'books'.

I remain fascinated by these mid-20th Century guys, and how they affected each other, when perhaps I should scout around for their contemporary equivalents.

Still, McLuhan in the Playboy interview in the late 60s: